# Completed Client Brief Example

## Project
Three-email welcome sequence for a career coach.

## Primary Goal
Turn new newsletter subscribers into booked discovery calls.

## Target Audience
Mid-career professionals considering a job change.

## Constraints
- Timeline: 10 business days
- Voice: warm, direct, practical
- Must connect to existing booking page

## Open Questions
1. What offer should the final email lead to?
2. Are there testimonials we can reference?
3. What objections do prospects usually mention?

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Last updated: May 13, 2026

Usage note: Completed example for review only. Replace assumptions, client details, pricing, scope, and proof before using it in real work.